Creative Direction: Matt Jernigan/Shaun Dolan

Digital Design Direction: Shane Tango

Copy: Emilee Shumer

PB Apartment is a new brand under the Pottery Barn family. The challenge was to establish a digital presence for the new brand that speaks to urban millennials and individuals looking to downsize to a smaller space. My role was to execute the homepage, digital marketing and social assets, and to create a digital style guide.